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Black Friday & Shop Local


Blog by Sara Kalke | November 23rd, 2011


Good news Christmas shoppers!  Black Friday comes to Canada!  According to the CBC, retailers included in the sale are: Amazon.ca, Apple.ca, Banana Republic, Best Buy, the Body Shop, Canadian Tire, Chapters and Indigo, Dell.ca, Future Shop, the Gap, Home Outfitters, La Senza, Lululemon Athletica, Old Navy, PetSmart, Sears, Sephora, The Source, Sport Chek, Sport Mart, Toys "R" Us, Walmart and Zellers. To name a few.

But while the hype is out there to get the best deals at the big box stores, the most important thing you can do for your local economy and the environment is to SHOP LOCAL!  Most people do a mix of the two, so here's a link to Edmonton's Shop Local guide so you can check out the awesome stuff for sale in Edmonton! November is shop local month after all! http://www.live-local.ca/




Excerpt of article from CBC News below - see full article at: http://www.cbc.ca/news/business/story/2011/11/23/retail-black-friday-canada.html

Canadian retailers plan Black Friday deals

Posted: Nov 23, 2011 8:13 AM ET

Last Updated: Nov 23, 2011 8:13 AM ET

A Christmas tree is seen in the midst of shoppers in Toronto's Eaton Centre. Some Canadian retailers will kick off their holiday buying season with Black Friday deals this weekend. A Christmas tree is seen in the midst of shoppers in Toronto's Eaton Centre. Some Canadian retailers will kick off their holiday buying season with Black Friday deals this weekend. (Mark Blinch/Reuters)

For the most dedicated of deal hunters, Black Friday is hands down the biggest shopping day of the year and will mean trekking to the U.S. to fight massive crowds, waiting for hours in long lines and — hopefully — scoring some major bargains.

For everyone else, it'll be fairly easy to find some Black Friday sales close to home — they just might be called something else.

While the deals likely won't be quite as good and most sales aren't actually being labelled with the Black Friday moniker, it's no coincidence that a bevy of Canadian retailers are all touting some of their biggest discounts of the year this coming weekend.

Black Friday, an American shopping holiday on the day after their Thanksgiving, is used by retailers to unofficially launch the holiday shopping season. For consumers, it usually means rock bottom prices, which regularly lead to stampedes, assaults and parking-lot robberies.

Key retail season

Canadian retailers have increasingly bought into the Black Friday hype — as well as Cyber Monday, a day of online sales to cap off the shopping weekend — and this year, few of the major names are opting out.

"What we've seen every single year is more and more growth in participation for Black Friday and Cyber Monday and we'll see the same this year, that's what all the signs are pointing to," said Derek Szeto, founder the online shopping site Redflagdeals.com, which is hosting flyers and discussions about this weekend's deals.

Among the stores planning on Black Friday or Cyber Monday sales are Amazon.ca, Apple.ca, Banana Republic, Best Buy, the Body Shop, Canadian Tire, Chapters and Indigo, Dell.ca, Future Shop, the Gap, Home Outfitters, La Senza, Lululemon Athletica, Old Navy, PetSmart, Sears, Sephora, The Source, Sport Chek, Sport Mart, Toys "R" Us, Walmart and Zellers. To name a few.

According to a recent survey commissioned by Visa Canada, about a third of Canadian online shoppers said they were likely to shop at American retailers between Black Friday and Cyber Monday.

Some web shoppers are already doing their homework and eyeing the upcoming sales prices in the U.S. Szeto notes that Google statistics for the last few years show Canadian searches for Black Friday are now exceeding searches for Boxing Day.

But it'll be difficult for Canadian retailers to match some of the deepest U.S. discounts, which might explain why most stores aren't using the term Black Friday in their advertising.

Sears Canada is one of the exceptions and spokesman Vincent Power said there is a danger in committing to being a part of the U.S. shopping trend but then not going all in.

"If stores try to go out and call it 'Black Friday' and it's not a big enough deal then I think you risk people perhaps suggesting that you've got to give it a better effort," Power said, adding that it's just the second year that Sears has used Black Friday in its ads.

"Relative to the Canadian marketplace, the deals we have in that time-frame are as good as deals you'd see on Boxing Day, we're talking about the same price level.

"I think we can proudly say we participate relatively as aggressively as they do in the States."